Your incense box packaging doesn't stop at the outer layer. What's inside the box can leave a lasting impression—and turn one-time customers into loyal fans.
Packaging inserts are affordable, customizable, and impactful tools to elevate your incense brand experience.
Here are 7 smart insert ideas you can include in your custom incense packaging.
Include a small card that says more than "Thanks for your order." Add a:
Handwritten-style note
Short affirmation (e.g., "You are grounded and at peace.”)
Ritual suggestion to use with the incense
This fosters emotional resonance, particularly among spiritual and wellness buyers.
Not all customers are familiar with the various types of incense. Add a foldable card with:
Instructions for burning a stick, cone, or resin incense
Safety tips
Scent-specific usage (e.g., lavender for bedtime, frankincense for meditation)
Bonus: Print it on seed paper for sustainability.
Make your values visible. Include a 3x5 insert that shares:
How is your incense made
Your commitment to sustainability
The spiritual inspiration behind your blends
This is ideal for building a connection with conscious customers.
Encourage repeat buyers with a discount or free shipping offer:
"Get 15% off your next order with code: PEACE15"
Include a QR code to make it mobile-friendly. This drives conversions directly from packaging.
If your customer bought sandalwood, include a stick of lavender or rose. This gives:
A chance to cross-sell
An opportunity for customers to discover new favorites
Added value without a significant cost
Tip: Wrap it in compostable glassine or kraft paper for a more eco-friendly option.
Add a folded pamphlet with:
A 5-minute incense meditation
A moon ritual
Chakra alignment using specific scents
This positions your brand as not just a product seller, but a wellness guide.
Surprise and delight your buyers with a sticker or bookmark featuring:
Your logo
A calming quote
Nature-inspired illustrations
These small freebies increase brand recall and are often shared on social media.
At Hola Custom Boxes, we help brands design incense boxes that not only look great but also connect deeply with their customers. Packaging inserts are a simple way to add brand value and elevate the unboxing moment.
Explore our Custom Incense Boxes for packaging with insert-ready layouts.
Turn your incense box into a spiritual experience—inside and out.
Add thoughtful inserts with Hola Custom Boxes today.